The Science behind Fjuka's catch rates

With Fjuka we’ve vastly improved the effectiveness attractants.”

“The reason Fjuka performs so well on the bank is down to an attractant called Sensate™.

But after all my years of fishing (and building on of the biggest bait brands in Europe Sonubaits) I don’t think it’s the flavours that are complicated.

While the exact components are a closely guarded secret, Sensate™ incorporates eight individual attractants, stimulants, and taste enhancers (to attract, then stimulate, and lastly sustain, feeding).

The unique blend also includes a separate blocker that neutralises fish-repellents like sweat, fuel and sunscreen.

 “But here’s the clever bit....these attractants are adsorbed into micro-food particles. This means accelerated attractant dissolution rates and increased particle surface area.”

“The reason Fjuka performs so well on the bank is down to an attractant called Sensate™ ”

"Each micro-nutrient measures just 0.4 of a thousandth of a millimetre. So there are literally billions of these in just one gram of Sensate™. So whenever Fjuka hits the river or lake, these tiny particles start to make a solution in the water, releasing smell and taste instantly.

“Better still, unlike other attractants, because Sensate™ particles are so fine they won’t sink to the bottom, or float on the surface. They form an instant solution with water, leading the fish straight to your hook.”

See more